Web Production
As a web producer, I have had the opportunity to bring a variety of projects to life from creating a hub that showcased players throughout history, to building a landing zone for gamers to learn everything they need to know about a new title. Browse through some of my more recent projects below.
Raiders Site Rebrand
My goal with this project was to move all existing site pages to a new platform that streamlined web production across the National Football League. I worked with my team to create a brand new site, including new content flows, tagging, and branding. Our team worked over a period of two months to completely redesign the Raiders site, bringing fresh content to fans in a more functional way.
Raiders All-time Roster
This project tasked me to create a hub that showcased all Raiders players throughout the team’s history. My team and I worked with the existing CMS to create an interactive site that included unique player profiles detailing each player’s time on the team. At the time of launch, the Raiders were the only team to have a site built with existing tools to showcase an all-time roster.
Knockout City™ Reveal
I was asked to be the lead web produced for a new game which will be released in May. This hub serves as a franchise website that gives players all the information they would need about the game. I worked with our team of designers, as well as marketing partners to build and execute the studio’s vision. I was also in charge of maintaining live service for the site after its initial reveal that required page updates, redesigns, creating and publishing fresh content, and maintaining news articles.
Star Wars™: Squadrons
As a content manager on this project, I worked on maintaining partner activations, such as news articles and copy updates, as well as assisting the content project manager with any new franchise beats that arose through the lifecycle for this game. In addition to working on websites for Star Wars: Squadrons, I helped build and manage the game on Origin’s web and desktop storefronts, making it available for purchase.
Madden NFL 21
As a content manager for this franchise, I worked with cross-functional teams to build and maintain websites that supported live service for Madden NFL 21. I managed the build of the game on Origin’s web and desktop app, as well as merchandising for various beats. I also assisted with building a variety of web activations from Superstar X-Factors and competitive gaming events.
